David McAleese

Our new whitepaper reveals how a company's recruitment process significantly impacts its brand reputation, influencing applicants' opinions as both potential employees and consumers.

Learn how virtual visits are bridging the gap for senior living facilities, allowing them to connect with prospective residents safely while highlighting the importance of building rapport in a competitive digital landscape.

Our new report reveals the self-service dilemma, where high usage driven by necessity clashes with frequent tech failures and a lack of staff assistance, undermining the customer experience.

Uncover the common challenges brands face with mystery shopping and learn how to choose the right partner to gain actionable insights that truly improve customer experience.

Learn four strategies to combat professional overwhelm, empowering employees and employers to streamline priorities, improve communication, and foster a healthier work-life balance.

Mystery shopping leader A Closer Look has launched a specialized division dedicated to the senior living industry, leveraging its most experienced staff to provide clients with superior data and insights.

Unlock growth in senior living with Market Care, a data solution providing instant competitive intelligence to save sales hours and drive revenue.

A Closer Look launches Customer Ambassador Program, a new platform for real-time customer engagement that captures feedback from the entire customer base, not just purchasers.

Learn how to perfect your curbside pickup service by eliminating guesswork and focusing on clear communication, signage, and employee training to build customer trust.

A Closer Look partners with the Texas Restaurant Association to launch a certification program aimed at boosting customer confidence in restaurant safety post-COVID-19.

Explore the benefits of mystery shopping for both consumers looking to earn extra cash and businesses seeking to improve their services and compliance this holiday season.

Drawing parallels with the Industrial Revolution, this article explores how the lessons from the steam engine's disruption can guide our approach to the rise of AI.

Explore how mystery shopping provides an essential human-centric counterbalance to AI, ensuring technology enhances rather than replaces genuine customer connection.

A Closer Look's innovative Customer Ambassador Program earns the Best in Tech Award in the 2023 Best of America Small Business Awards.

See how ACL’s text-based ambassador program earned a Bronze Stevie Award—check out the full story.

A Closer Look earns a Bronze Stevie Award for its Customer Ambassador Program, which significantly boosted customer service and marketing metrics for Goodwill Industries of Kentucky.

A Closer Look earns a spot on Inc.'s 2024 Power Partner Awards list for its dedication to driving client growth through deep customer insights.

Learn about the financial benefits that mystery shopping can bring to your business with these helpful tips.