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customer ambassador program

Instant Feedback from Real Customers

Learn the truth about how your customers actually experience your business.

What is CAP?

Customer Ambassador Program at a Glance

CAP features customer-facing features and admin dashboards.

Performance Dashboards

Your central hub of information. See how customers feel about your company at a glance.

Monitor improvements and drops offs in real time

Filter by survey, customer, or date range

Read in-depth customer comments

SMS-Based Surveys

Capture in-the-moment customer sentiments through intuitive text messages.

Up to five custom questions per customer

Additional Net Promoter Score question

Option to add staff shoutouts

Collect opted in personal info for marketing

Staff Recognition Awards

Every month and once a year, we highlight the top-performing team members across all companies using CAP.

Whoever gets the most customer shoutouts earns the title of Cappy Employee of the Month/Year.

Boost employee engagement and performance

Celebrate your most talented staff

Improve customer experience

CAP BENEFITS

How does CAP help?

With access to customer feedback in seconds, you're able to make quick, informed business decisions.

More Loyal Customers

Customers feel heard and valued, increasing their loyalty and connection to your brand.

Highly Engaged Team

Give your team a reason to perform at their best, with regular awards that boost morale.

Lead With Clarity

See what's working and what's not, then improve your customer experience with confidence.

How We Work

How does CAP work?

We make gathering customer feedback easy. You get everything in one straightforward subscription.

01

Customers Scan a QR Code

Place signage around the store or in your ecommerce packages for customers to find.

02

Customers Take The Survey

Customers receive a text message to begin the questionnaire. It takes less than two minutes to complete.

03

View Results in Real Time

Analyze sentiments on CAP's modern and intuitive cloud dashboards, then adjust to optimize the experience.

stop flying blind

Collect Feedback that Drives Revenue

Make every purchase and store visit a feedback opportunity

Cheap, effective way to get opted-in customer data

Flexible, scalable subscription packages

ACL testimonials

"ACL's mystery shop program has provided us with invaluable insights into how our teams and stores are performing from our customer’s point of view."

Jersey Mike's Subs
Executive Assistant, Operations & Training

"ACL's shoppers are thorough and thoughtful, reports are quickly review-ready, and their reporting systems are robust & user-friendly. An amazing partner."

Jeremiah's Italian Ice
Director of Company Operations

"A Closer Look consistently delivers on every promise, following through on all of our requests with remarkable success."

Build-A-Bear
Chief Operating Officer

"ACL's mystery shopping solutions provide critical feedback to our sales teams, helping them grow as professionals."

Sunrise Senior Living
Senior Director, Sales & Business Development

"We've been extremely satisfied with ACL's stellar reporting metrics and the professionalism of the team for over a decade."

Regency Senior Living
Chief Operating Officer

"Very easy to work with. I recommend A Closer Look to anyone who needs thorough, detailed, swift mystery shops and competitive market analysis."

MBK Senior Living
Vice President

"The flexibility ACL offers in reports, trending, and analysis is unmatched. We appreciate the 20+ years of oustanding service. "

Hilton Management Services
Senior Vice President

"Due to ACL's wonderful mystery shop program, our company is consistently in the top 5% of all our brands. You are the best!"

Newport Hospitality
VP of Sales and Organizational Development

"Thanks to A Closer Look, we've been able to increase the occupancy and revenue of our communities and strenegthen the abilities of our team."

Integrated Senior Lifestyles
Corporate Director of Sales

"What a team. Professional, courteous, flexible, and willing to grow alongside us as the marketplace changes. A breath of fresh air."

Leisure Care
Senior Director of Sales

"ACL has brought our service to the next level. We'd recommend them to anyone looking to get real insights into their operations. "

Floor & Decor
Senior Manager of Customer Experience
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