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Bad
customer service is seldom forgotten. In fact, the experience often gets
repeated to friends and family. For many retail store employees on the job
rudeness, unhelpfulness and inattention to customers is the standard.
According to the 2007 Harris Poll, 80 percent of customers said they would never
return to a business after a negative customer-service experience. That's up
from 68 percent in 2006. Can you afford to loss 80% of your customers?
A Closer Look can help your organization financially prosper. To stay
competitive in this tough economy you must win the customer's business for the
short or long haul, by employing exceptional customer service procedures.
Our 150,000 mystery shoppers will help you retain your customers by verifying
that your employee’s:
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Greet the customers
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Efficient and knowledgeable
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Use the appropriate closing techniques
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Transactions are rung up quickly and accurately in a friendly manner
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Make eye contact with customers
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LISTEN to the customer
A Closer Look will give you the customer's perspective for your retail store. We
would all like the personal and unobtrusive service when we enter any retail
environment, but does this happen? To win the customer's business for the short
or long haul, we need to know what the customer's perspective is. Are the sales
associates helpful and knowledgeable? Do they make it easier for customers to
find what they are looking for? Do they use the appropriate closing techniques?
Customers want to shop in an organized and comfortable setting. They want
transactions rung up quickly and accurately in a friendly manner. A Closer Look
will give you a look into your retail setting and let you see the complete
customer experience in our suite of mystery shopping services.
From the retailer's perspective, companies want to make sure that merchandising
is complete and current, and that sales associates are suggesting promoted
items. With our cutting-edge technology, A Closer Look will not only give you
the narrative, but we can give you the images that give you a view into your
store. A picture is worth a thousand words and A Closer Look can give you this
added benefit.
A Closer Look gives your company all the elements to help you retain your
current customers but also the confidence that new customers that walk in the
door will become loyal ones.

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